Kiefer Yusingbo - Fast forward your brand's success

About Me

Hi, I'm Kiefer

I specialize in minimalist design + functionality.

Philippines

Location

Since 2018

Working Remotely

Lead Designer

Current Role

I create designs for web, email, and applications, with a minimalist approach, removing distractions - allowing visitors and viewers to focus on what's truly important.

Skills and tools

HTML5

CSS3

Bootstrap

Visual Studio Code

Adobe Dreamweaver

FileZilla

Atlassian Jira

Atlassian Confluence

ClickUp

Asana

Figma

GIMP

Canva

Affinity Designer

Affinity Photo

Adobe Photoshop

Klaviyo

Active Campaign

Unbounce

WordPress

Shopify

Squarespace

wix

SAP

Cloudflare

Slack

Loom

Zoom

Team Viewer

Microsoft Teams

Last Pass

Litmus

Lambda Test

Firefox

Google Chrome

Google Fonts

Google Drive

Google Chat

Google Meet

Google Analytics

Google Search Console

Google Sheets

Google Mail

Experience

2022

Lead Designer

Interactive Partners

Manages all aspects of the design process for multiple clients
Coordinates with the content, marketing and development teams
Oversees, peer reviews and approves the content and development teams
Implements design requests for web and landing pages, newsletters, apps
Creates design plans, brand guides, wireframes, mockups, prototypes, web templates, web pages, email templates and software components
Ensures websites meet modern web standards using best practices
Performs application and website cross-browser testing across devices
Attends client and company meetings
Creates and maintains company documentations and user guides

2022

Process Expert Web Editor

HENKEL ASIA PACIFIC SERVICE CENTER

Creates promotion rules, segmentation and landing pages based on country's brief and specifications
Follows best practices in promotion and content implementation
General maintenance, upkeep and localization of country's websites via CMS
Liaises with local and international teams for ticket updates and requirements
Troubleshoots and investigates errors and escalates issues to respective teams

2021

Email Designer

Bô-Soleil Group

Designs email templates based on client's branding
Creates product and data feeds
Creates new and updates segments
Sets up flows and campaigns
Schedules campaigns
Creates and updates sign up forms
Performs testing and improvements

2018

Design and Content Manager

Interactive Partners

Implements design and content requests for web and landing pages, newsletters and images
Designs style tiles, brand guides, wireframes, mockups, prototypes, web templates, web pages, email templates and software components
Ensures websites meet modern web standards with effective UI/UX using best practices
Sets up flows and campaigns
Implements Google Analytics, Search Console, Tag Manager updates and produces reports
Monitors and ensures websites are secure, optimized and maintain 100% uptime
Performs application and website cross-browser testing across devices
Handles issues and inquiries as Technical Support via client calls, and emails using Zoho Desk
Delivers completed projects to clients via email and call
Leads the Design, Content and Support team, coordinates with Development and Marketing teams
Monitors JIRA and ClickUp tickets and makes sure tickets are handled and completed on time
Attends client and company meetings
Conducts onboarding and/or training for newly hired staff
Creates and maintains company documentations and user guides
Conducts client walk-through and trainings

2018

Web Analyst

ACTIVE INVITE SOFTWARE CORP.

Implements design and content changes on web pages, product images, and templates
Migrates web pages, campaigns, and localization to responsive platform
Performs regular sanity checking and cross-browser testing
Monitors, implements, and/or delegates requests via JIRA and Teamwork
Coordinates with clients and developers for migration, localization if needed
Trains and assists newly hired staff
Keeps a daily record of all activities and time spent

Works

BDO

SunLife Insurance

PhilHealth

Welcome Home Design Group

HomeSphere

Menz Club ™

Porsche ®

TeaYou

Australian News and Features

NDAs keep some of my work private. Please contact me if you would like a copy of my most recent work.

Contact Me

References

Bô-Soleil Morin - Web3 | Designs | Email Marketing

Sue Crowe

ConvenerOwner OZTek Advanced Diving Conference · OZDive Show

I cannot recommend Kiefer highly enough. Not only does she have an excellent work ethic, she is a cracking designer, highly organised and very willing to go the extra mile when deadlines are tight. She is kind, funny and wonderful to work with. Feel free to contact me for a reference. Anytime.

Bô-Soleil Morin

Web3 · Designs · Email MarketingData Sun

I'd like to take a moment to day that Kiefer is someone you can entirely trust. From the first day of work she always has been great, learn well, always provide what's needed and isn't afraid to ask questions. She's a great member of our team!

David Woo-Bloxberg

WebmasterA10 Networks

Kiefer hasn't worked as a contractor for my organization for a year, but she put an extremely successful web production process into place, so everyone assumes she's still here. Everything is still running smoothly...I miss her work ethic and skill set a lot!!

Christa Paula Michelle Castillo

Online Marketing & Analytics Specialist

A huge part of our company's success is having Kiefer with us. She is the one team members come to when we need something which is not just limited to Design and Content Management but with managing projects and handling issues as well. She is full of ideas and when it comes to discussions, her insights and ideas are highly esteemed. Within the 2+ years working with her, I was able to see how she effectively handled tasks and projects which she gets a lot of praises during meetings and in writing (from the CEO to be specific). She is the go-to person when we need design ideas as well as the person we rely on when it comes to finding solutions related to content management and frontend development. Above all, it's her values and work ethics that stands out. She is always willing to go an extra mile to accomplish what needs to which is the reason why she handles the tasks and assignments she gets effectively. She is always willing to help a colleague and teach everyone what she knows. She is very eager to learn new things as well. It is definitely a pleasure working with her as I learned new things from her and her ideas regarding design & content proved helpful for me and the client I handle.

Victoria San Gabriel-Cotejar

Digital Marketing Alchemist032 Outsourcing

I've worked with Kiefer, her role being a Web and content editor/designer, and she has my utmost respect and commendation for the quality of work she provides. I've worked with her for about at least a year and within that timeframe, I've seen her grow so much - in her personal character and as a professional. She has faced quite a number of struggles but she's managed to hurdle through them all, which ultimately led her to being a better version of herself :)

She can be shy at first but once that shell is broken, she has quite the personality and you'll enjoy working with her even more!

All the clients she has serviced has loved the designs she's put out. With that being said, she takes criticism well when given and is constructive with her approach to client requests that may seem "out of the ordinary" or "challenging. Nevertheless, She's always willing to put forth her best to please the client and thinks through what would work best for the team.